OpenTable Survey Reveals Valentine’s Day Dining Trends: When Valentine’s Day Bookends a Weekend, It’s Typically Good for Restaurants — and Diners!

Sometimes the most important thing about romantic dining is the company. Who’s your favorite person to share a meal with?

According to a new survey of OpenTable diners, restaurants are poised to be busy with diners celebrating love not only on Thursday, February 14, but on the weekend following Valentine’s Day. OpenTable diners also indicated that they plan to celebrate love in a big way with a projected check average of $139, which is 63 percent more than the typical OpenTable check average of $85 per couple. The survey results also provided a peek into dating habits and trends related to the busiest holiday for dining out.

One of the biggest dining trend takeaways with this survey was diners indicating that, rather than extensive tasting menus, shared plated, or prix-fixe offerings, they wanted to enjoy a classic, a la carte, three-course meal. Additional reveals include:

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OpenTable Seats 200 Millionth Diner; OpenTable Diners Have Spent Approximately $8 Billion at Partner Restaurants

OpenTable is pleased to announce that we’ve seated our 200 millionth cumulative diner during the first quarter. Diners seated via online reservations through OpenTable have now spent an estimated $8 billion at partner restaurants.

“Our early adopting restaurants were using the OpenTable Electronic Reservation Book first and foremost to optimize their front-of-house operations,” said Jeff Jordan, Chief Executive Officer of OpenTable.  “Over time, diners discovered the convenience of making online reservations, and we’re very gratified that over 200 million diners have been seated through our service.  We value our partnership with our restaurant customers and are energized by helping them fill their dining rooms and grow their businesses.”

“In 1999, we became one of the first restaurants to computerize the host stand using OpenTable,” said Dale Forrest, General Manager of Farallon Restaurant in San Francisco, a critically acclaimed winner of numerous OpenTable Diners’ Choice Awards.  “Our original decision to use the OpenTable Electronic Reservation Book was driven by its user-friendly interface and operational benefits, such as catering to all our guests’ needs, planning special events, and efficiently managing seating plans.  Over time, as the OpenTable diner network has grown and online reservations have become increasingly popular, we’ve reaped another benefit: filling more seats.”

OpenTable has more than 20,000 restaurant customers, including over 3,000 restaurants in the United Kingdom that may be booked via, a leading restaurant reservation site based in London and owned and operated by OpenTable.


Restaurants Are the Place to Celebrate Valentine’s Day, According to New Survey

Diners are in the mood for romance and restaurants this Valentine's Day.

A new survey of OpenTable diners revealed that restaurants’ popularity is on the rise as a destination on and around February 14, with nearly 90% of respondents planning to dine out. While a lot of us will be dining out on February 14th, nearly a third of folks are going to spend Saturday celebrating.

Speaking of spending, deep feelings yield deep pockets, especially in Washington, D.C. Nearly 90 percent of respondents nationwide plan to spend more or about the same amount as last year with 58 percent planning to spend $100 to $200 — and 12 percent plan to spend more than $200! However, of the diners who said they plan to spend more this year than last, the highest percentage of respondents hailed from Washington D.C. (25 percent), followed by Baltimore (24 percent) and Miami (23 percent). In other words, if you’re in the market for a fellow foodie whose idea of a great date is a great meal, you now know where to look.

While 70 percent of diners planned to book comfortably ahead of time, nearly 19 percent will wait until this week. If you’re one of these diners who are still searching for the right restaurant, check out our Diners’ Choice Top Ten Most Romantic Restaurants lists in a metropolitan area near you. You can also research specials and menu details for February 14 at to find one the perfect place.