On Tuesday, August 25th, Betony restaurant in New York will host the Produce Playoff benefit in honor of No Kid Hungry. In anticipation of the event, participating chefs and beer, wine, and spirits experts, including Daniel Humm (Eleven Madison Park), Eli Kaimeh (Per Se), James Kent (The NoMad), Jeremiah Stone and Fabian von Hauske (Contra), and Rebecca Isbell (Betony), Jeff Taylor (Betony) and Thomas Pastuszak (The NoMad), gathered at the Union Square Greenmarket in Manhattan to officially draft the fruits and vegetables they’ll be showcasing next week.
Emceed by Eamon Rockey of Betony, the draft had strict(ish) rules set forth by host chef Bryce Shuman. Everyone could select one vegetable or fruit in two separate rounds. We ran (all around the market and even into chef Jean-Georges Vongerichten), we laughed, we perspired in the hot sun, and a few chefs even made a couple of under-the-table trades. It was all in good fun for a good cause — helping to end childhood hunger in America. Follow their exploits as they raced against the clock and each other to claim the most coveted local bounty of the season, with these shots from photographer Simon Lewis. Then, purchase your tickets to join us on Tuesday for a delicious meal prepared by these talented culinary professionals while supporting No Kid Hungry.